Rooms by Rachel: Virtual Interior Decorating, Organization + Home Staging

February 24, 2013

Edmonton Interior Decorator | 10 Chic & Unique Laundry rooms

Are you thinking of renovating, redecorating or remodelling your laundry room? As an Interior Decorator and REALTOR, I am in and out of client homes every day. The laundry room is often the most neglected, cluttered, dreary room I see. Take the pain out of doing laundry by giving your laundry room a makeover. From sweet and petite to grande and gorgeous, you can find some inspiration here.

Stylish black, green and white laundry room

Want to clean up your laundry room? Give me a call!

Rachel Schofield, IDDP® | 780.999.3021 | www.EdmontonDecorator.com

Like me on Facebook Follow me on Instagram Join me on Pinterest

February 22, 2013

Edmonton Interior Decorator | Before & After Staging | Downtown Condo

When Edmonton home buyers are out looking for condos, 90% of them start their search online. That's why real estate photos have to grab their attention. Home staging and professional photography can turn any space from blah to WOW!

Check out this downtown Edmonton condo go from "lived in" to "love it" with a few simple changes.

Edmonton Downtown Condo for Sale: Staged & Styled by Rachel Schofield

Amazing before & after...

Look at the difference home staging & interior styling makes!

Want to have a little fun? You can virtually decorate this property at www.201-11025JasperAve.com

This centrally located Edmonton condo is for sale! www.201-11025JasperAve.com

Want your home SOLD with Designer Real Estate? Give me a call 780.999.3021

Rachel Schofield, IDDP® | 780.999.3021 | www.EdmontonDecorator.com

Like me on Facebook Follow me on Instagram Join me on Pinterest

February 13, 2013

Edmonton Interior Decorator | Design Services | Fall In Love Again

Fall in love again...with your home

Sick of walking in the door, day after day, and seeing the same old rooms staring back at you?

Sign up for a Design Coach session and for just $199 you can love, LOVE, L-O-V-E your home again.

Limited spots available. Call Rachel today! 780.999.3021
Price valid until 12:00 am MST 2/14/13

Rachel Schofield, IDDP® | 780.999.3021 | www.EdmontonDecorator.com

Like me on Facebook Follow me on Instagram Join me on Pinterest

February 5, 2013

Edmonton Interior Decorator | Top 10 Staging Mistakes | Home Sellers

Calling all Home Owners: If you are thinking of putting your home for sale, please remember that this is likely the biggest investment of your life. Treat it as such. Here are the top 10 staging mistakes I have encountered in the industry. Do not make these staging mistakes with your home!

10. "I love it, so everyone else must." Put away your collection of model cars and porcelain figurines. This is neither a trade show nor a museum.

9. Oversized furniture in under sized spaces. You're making your home look small and cramped. The opposite of what buyers are looking for.

8. Hiding trouble spots. That strategically placed carpet or flower pot should be for decorative purposes -- not to hide carpet stains or damage to the floor.

7. Ignoring the small things: Clean the blinds, and ceiling fan. Buyers want to think the home is well cared for.

6. Over powering air fresheners. Don't over do it with artificial scents. They'll wondering what you're covering up.

5. Over stuffing closets & cupboards. Buyers will look in there. If it looks small and cramped they are going to fear lack of adequate space.

4. Leaving poochie's toys and food bowls out. Don't want a buyer taking an unexpected dip in a bowl full of doggy water.

3. Leaving the bathroom (or any room) with a lived-in look. Put away soggy towels, toothbrushes, and other personal grooming tools.

2. Closing all the blinds & lights before a showing. Create a bright and welcoming environment by letting the sunshine in!

1. Thinking that professional home staging & photography won't make a difference in the sale of your home. After all, look at these REAL examples of MLS pictures of staging gone WRONG.

Now, let's see the flipside of the coin! Here are the top 10 staging tips!

Want to know what Home Staging really is? Separate the truth from myth and mystery.

Rachel Schofield, IDDP® | 780.999.3021 | www.EdmontonDecorator.com

Like me on Facebook Follow me on Instagram Join me on Pinterest

January 31, 2013

Edmonton Interior Decorator | Interior Styling & Staging | Home Seller

Calling all Edmonton Home Owners: Thinking of selling your house or condo? We all know that a picture is worth a thousand words, and when 90% of home shopping is done online, the MLS photos you have will speak volumes about your property for sale. Home staging is critical and it does work! Which home would you be interested in visiting -- the one on the left, or the right?

Here are some photos from my latest staging and interior styling project for a one bedroom condo in south Edmonton. You can see more of this listing at www.304-11455-41Ave.com.

Rachel Schofield, IDDP® | 780.999.3021 | www.EdmontonDecorator.com

Like me on Facebook Follow me on Instagram Join me on Pinterest

January 28, 2013

Edmonton Interior Decorator | Just for Him | Masculine Rooms & Interiors

While many perceive interior decorating as largely geared towards women, I am pleasantly surprise by the number of male clients I have the fortune to work with. That's why, this post is for you, gentlemen! I present you 10 of my favourite "Manly Men" interiors. Not man caves, but refined, elegant rooms. Bring on the chrome, nailhead trim, and distressed leather. (In my opinion, Restoration Hardware does this look the best!)

So, which was was your favourite?

Rachel Schofield, IDDP® | 780.999.3021 | www.EdmontonDecorator.com

Like me on Facebook Follow me on Instagram Join me on Pinterest

January 23, 2013

Edmonton Interior Decorator | Top 10 Staging Tips | Selling a Home

You know those commercials with crazy stunt drivers, and they have the disclaimer: "Professional Driver on closed course...do not attempt at home." It is best to leave Home Staging and Real Estate transactions to the professionals, but if you MUST do it alone, here are my Top 10 Staging Tips to get your home sold.

1. De-clutter: It costs nothing and helps you prepare for your move-out day.

2. De-personalize & neutralize: Allow potential buyers to envision the property as their future home.

3. F.O.R.D: Fix or replace damaged items. Pay particular attention to sticky doors, drawers or windows.

4. Re-arrange furniture to maximize space and enhance flow through the rooms. It's no longer about how you use the space, but how the space can best be used.

5. Never leave a room completely empty. It will appear smaller than it actually is.

6. A fresh coat of paint is the perfect pick me up for any home. Always opt for light, neutral tones to appeal to the widest range of buyers.

7. Clear off all flat surfaces. This includes floors, table tops and counter tops. Accessories are ok. Clutter is not.

8. Smells that sell: Your house not only has to look fresh, it has to smell fresh. But it doesn't have to smell of Pinesol. Freshly baked cookies or bread always wins over the hearts and stomachs of buyers.

9. Let the sunshine in: Open your blinds or curtains to let the natural light in. And, if you have blankets of foil on your windows, bid them bye-bye!

10. Think hotel chic: White towels and bedding always look fresh, clean and inviting.

I leave you with a few simple before and after photos of home staging that speak for themselves!

Rachel Schofield, IDDP® | 780.999.3021 | www.EdmontonDecorator.com

Like me on Facebook Follow me on Instagram Join me on Pinterest

January 5, 2013

Edmonton Interior Decorator | Design Style | Neutral Territory

Are you afraid of colour? Is your idea of a colour palette comprised of light white, medium white and dark white? Or perhaps, you just find light neutrals to be timeless and soothing. Well then, welcome to neutral territory...