Showing posts with label Virtual Staging. Show all posts
Showing posts with label Virtual Staging. Show all posts

September 30, 2012

Edmonton Interior Decorator | Home Staging | Downtown Condo

Vacant properties can be hard to sell. This spacious, upscale condo with a STUNNING river valley view sat on the market for 2 months. Despite the engineered hardwood floors, 1010+ sq feet and fully renovated kitchen and bathroom, it had just 6 visits and no offers. Why? Because the buyers could not see the potential.

With just a small budget, and a few strategic accessories, we were able to give this 2 bedroom condo a "lived in" look.

Master bedroom "before"


Master bedroom "after"

Guest room "before"

Guest room "after"
Bathroom "before"
Bathroom "after"
Kitchen "before"

Kitchen "after"

Bathroom closeup

Welcome home

Kitchen closeup

We also used a little "design magic" on this property...
Living room with virtual staging

Living room with virtual decorating (paint options)





August 21, 2012

Edmonton Interior Decorator | Virtual Decorating | Designer Real Estate

As you probably know, I wear a couple of hats. One as an Interior Decorator/Home Stager and another as a REALTOR. They are two great careers that complement one another seamlessly. Even when my plate is full of real estate transactions, I am still able to put on my designer cap. At Kennedy Real Estate, we specialize in "Designer Real Estate." Not only do we offer our clients both virtual & traditional staging options, but we also offer virtual decorating.

Here are a few before and afters I have put together for some of our most recent listings. You should try it out for yourself. Have fun!
Rachel Schofield Edmonton Realtor
Would you do carpet or hardwood? Go to www.17527-53Ave.com

Do you prefer light or dark cabinets? Go to www.19047-51Ave.com

Do you prefer colourful or neutral territory? Go to www.11624-12AveNW.com

Do you want your living room hot or cool? Go to www.11624-12AveNW.com

Do you like shade of grey or green? Go to www.310-11025JasperAve.com

Which colour gets you in the mood to cook? www.310-11025JasperAve.com

Is this the "bright" way to start your day? www.310-11025JasperAve.com


What makes your kitchen a dream?

Are you mellow for yellow or true to blue?




June 6, 2012

Edmonton Interior Decorator | Home Staging | Traditional & Virtual

It's no secret I'm obsessed with homes. It's what led me to a one-of-a-kind career as a REALTOR, Interior Decorator & Home Stager. It's true, I do go weak in the knees when I walk into furniture showrooms. I also consider watching television shows, about decorating & real estate, "professional development." In fact, I usually DVR shows to watch while I'm on my stationary bike. (Yes, I like to multi task.) One of my favourite show to watch, is the Canadian show, "The Stagers."

Some people "get" the need for staging, and others don't. They think their home should sell, whether it's vacant, or filled with Granny's hand-me-down furniture. Think again.

Buyers want to walk into a showroom like setting. You need to do the work for them by showing what their soon-to-be home can look like. Also, with the trend towards previewing homes online, which properties do you think are going to stand out? When working with me, I can offer you both traditional and virtual staging solutions.

1. The first pair of properties I chose to compare, are similar condos in the same building. Unit "A" is vacant, unstaged and undecorated. Unit "B" is decorated and staged. As a buyer, which property would you be more inclined to view?



Vacant, unstaged 1 bedroom condo

Decorated & staged 1 bedroom condo




 
2. The second pair of properties I chose to compare, are similar, furnished condos in the same building. This time, both properties have the luxury of displaying a "lived in" look. But, only one is staged. If given the choice, which property would you rather look at?
Unstaged 2 bedroom condo

Staged 2 bedroom condo


3. The final 4 selections I present to you, are condos before and after virtual staging*. It takes the guess out of the equation and gives buyers a concrete notion of what their home could look like.
Living room: Before & After virtual staging

Bedroom: Before & After virtual staging

Living room: Before & After virtual staging

Loft: Before & After virtual staging
Do you have questions about preparing your property for sale? Call me -- I'd love to help!
 
*Virtual staging is offered to Sellers via Kennedy Real Estate.